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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Here's an example of a high-level editorial plan for a new and used car dealership business: Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on...

  2. These 10 Types of Blog Posts Save the Day When You’re Out of Ideas

    Your editorial calendar should tell you of upcoming events that may generate some great content ideas for you. The recent change made by Google to their paid ads has removed the background color, blending those ads in directly with the organic...

  3. Google’s Rating Guidelines Adds Page Quality to Human Reviews

    Experts have created a satisfying amount of factual/accurate content that is of near professional quality with editorial standards – even if the content creators are just regular folks. Advertisements: These may also be referred to as ads...