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Editorial Director

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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Here's an example of a high-level editorial plan for a new and used car dealership business: If you're a director of online marketing, it's likely you don't have the time to do this. You have a great idea or product, some money to invest, eager...

  2. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Instead of creating ads that look like editorial content, it's actually the awesome content that is a brands' most compelling and natural advertisement. There's as many ways to do this right as there are different audiences," said Megan Berry...

  3. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Many SEO professionals and link builders have found that HelpAReporter.com is a great way to get editorial coverage and even great editorial links for their clients. Dan Hurley is Director of Search Strategy at Terakeet Corporation, “One of our...

  4. Building the B2B Social Media Machine: SES New York 2013 Sneak Preview #SESNY

    Through clear roles and responsibilities, ownership, simple tools like editorial calendars, more complex monitoring and publishing technology, and the support of an agency for creative and production, SAP LAC has taken its social media practice to...

  5. Social PR Tips to Get Fit for 2013 Digital Marketing

    Smart brands will have a chief content officer charged with an agile content marketing plan that includes an editorial calendar, non-promotional types of content, strong visuals, email marketing, and offline advertising.