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Editorial Calendar

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  1. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    If you don't have a content or editorial calendar, now's the time to set one up. Building a calendar will help you organize your ideas and themes and create a cadence for publishing and distribution. Remember that content calendar?

  2. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    He suggests reaching out to influential outlets and saying: look, we know you have holes in your editorial calendar. That's according to Joe Pulizzi, who is one of the leading thought leaders behind the content marketing and social media movement.

  3. Why Content Marketing is a Definitive Method for Success in 2014

    Use an editorial calendar to keep track of your content in 2014. By planning everything out on a calendar, you'll ensure that you keep everything in line with your goals. A regular marketing tool for many companies, content creation became a prime...

  4. 8 Tips for Building Your Internal Content Marketing Strategy

    Create an Editorial Calendar Create an editorial calendar (Google Spreadsheets work wonderfully) and map out your content for the next three months. Look for opportunities to leverage holidays, industry tie-ins, and your business calendar.

  5. 7 Reasons Your Blog Sucks & How to Fix It

    Again, get an editorial calendar and carve out time to write. What to do about it: Create an editorial schedule and stick to it. If you’re not publishing informative, engaging content or you’re constantly pimping your company more than offering...