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  1. 7 Free or Low Cost Tools to Improve Landing Page Conversion Rates

    Pencil and paper is the simplest method, but Balsamiq makes creating wireframes almost as simple and much easier to edit and share. In-Page Analytics is under the Content menu in Google Analytics Marketers across the spectrum of experience face...

  2. How to Schedule Dayparting on Google AdWords

    Click the 'Edit' link next to Ad Scheduling: Show ads all days and hours to show the scheduling chart (below). Click the View:Time button and select Time:Hour of Day from the Drop Down Menu. The research showed that tablets are a multi-tasking...

  3. Are You Losing Money to Microsoft adCenter's Syndicated Search Partners?

    When you click the edit link, you will be given the option to show ads as follows: In the tool, drill down to the ad group level and select those ad groups that you want to edit. Toward the bottom of the screen you'll see a drop-down menu labeled...

  4. Creating PPC Campaigns: the 'Live or Die' Settings

    Immediately after completing initial setup, you should edit the new campaign setups. There are a few ways to get to the campaign edit screen, but the easiest is reached via the Campaign Management screen: click to enlarge