Facebook Graph Search and EdgeRank Beckman went on to say, just as Google has PageRank, which is based off of about 200 different ranking factors, Facebook has EdgeRank, which is an algorithm used by Facebook to determine what is displayed in a...
As social networks become more algorithmic, you will see more social media marketers reverse engineering their presence (some are already doing this for EdgeRank). Yet, many people are still trying to figure out exactly how social plays into their...
Facebook uses a proprietary system called EdgeRank to determine who sees which posts. Posts created natively in Facebook retain EdgeRank, while items created and posted from third-party sites may not retain that edge.
It’s all to do with Facebook’s EdgeRank algorithm. “Can you name a city in New Jersey that doesn’t have an E in its name? It’s not easy…” So say the multitude of recent Facebook posts that have inundated the feed of pretty much everyone on Facebook.
Remember, your EdgeRank and your clients’ brand depend on it. The way he just plain didn’t seem to care what the rest of the world thought played well with 20-year old me. It wasn’t much later, until I actually started working in communications...
Also, they’ve provided a way for brands to more effectively manage their EdgeRank by making sure that users only see content that is hyper-relevant to their interests. While most in the industry think that copy can change the world, it’s quickly...
This report gives a good look at how you’re doing when it comes to the “Weight” variable of the EdgeRank algorithm. The best community managers are likeable, yes, but they also use data to learn about their existing and potential community as well...
EdgeRank Checker also put out a study and they found that brand pages are seeing a drop in engagement, regardless of whether they’ve switched to Timeline. We’ve previously reported that brands get 46 percent more engagement with Facebook Timeline...
Little has been written about how Facebook has cut off truly organic EdgeRank, in favor of selling off formally organic real estate via ad units. In social media as in life, one must get off one’s butt and venture out into the world to make friends.
An early-stage study from EdgeRank shows the Facebook's new "hybrid feed" is decreasing the exposure of posts while increasing post interaction. Their worries held some water; according to a study by EdgeRank, which examined data from over 3,500...
We asked for clarification on GraphRank and its effect for Pages and were informed it does not apply to Pages at all; they still fall under the EdgeRank algorithm. Pretty, shiny, flashy new Facebook aims to curate your entire life on a single page.
Yes, EdgeRank is important, but you have to find a balance between posting to rank and posting to engage readers. DDB Paris and OpinionWay partnered to research the reasons why Facebook fans stop following a page, while KN Dimestore and SocialVibe...
A recent study by Applum, published on their EdgeRank Checker blog, proves a theory widely held in the social media marketing community: auto-posting Facebook updates to pages using a third-party API reduces the level of user engagement.
Getting into Top News is the goal of every marketer and brand, which is why we've previously shared some tips on optimizing for EdgeRank. Now Top News is being cluttered with posts from complete strangers.
When asked about the click-through rate of links counting toward your EdgeRank score, Facebook staff hinted CTR isn't measured now, and that those metrics could be included in your external likes as well as your link-share within the Facebook domain.
Everything you need to know about Facebook's EdgeRank - The Next Web Search Industry News Google to build its own office space - San Jose Mercury News Apple usurps Google as world's most valuable brand - Reuters
Brands that are social get a higher CTR, which translates into better engagement metrics: Post Quality Score, EdgeRank, Feedback Rate, and others. Because search gets the lion's share of a digital marketing budget, it might seem like the most...
Lately, Facebook's EdgeRank, mobile apps, and HTML 5 have been hot topics. Watching the search landscape evolve these days, I can't help but think of the real estate agents' mantra: "It's all about location, location, location!
