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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  2. How to Avoid PR Disaster With a Social Media Policy

    Addvocate: According to the recent 2013 Edelman Trust Barometer, employees rank higher in public trust than a company's PR department, CEO, or founder. Your brand ending up as a gag skit on "SNL" because of a social media mishap is probably not...

  3. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Now, more than ever, consumers are turning to social media and the digital space for product research before purchase.percent of consumers recommend companies they trust to a friend or colleague (Source: Edelman)

  4. Running Online Video Ads Alongside TV Doubles Brand Recall [Study]

    According to Nobel prize-winning neurobiologist Gerald Edelman, the human brain operates by pattern recognition. The TV plus YouTube group showed twice the brand recall of the TV-only group for 15 second ads, and one and a half times the brand...

  5. Google Fights Claims of Bias in Instant, Local Search

    In a recent report, Ben Edelman attacked Google's "use of hard-coding and other adjustments to search results gives Google an important advantage in any sector that requires or benefits from substantial algorithmic search traffic.

  6. Class Action Suit Targets Google for Revealing Users Search Queries

    Merely clicking an advertiser's ad reveals to the advertiser the user's Facebook username or user ID," explained security researcher Ben Edelman. Edelman contends, "I found that a user's username/ID is sent with each and every click in the affected...

  7. SES Chicago 2010 to Feature Mari Luangrath, Head Cupcakeologist and Owner of Foiled Cupcakes

    Clients include the Adler Planetarium, Bank of America, BP North America, The Chicago Cubs, Chicago Mercantile Exchange, Chicago Tribune, Citigroup, Edelman PR, The Food Channel, NBC, Northwestern University, and the Wrigley Company.

  8. Fear the Google

    Harvard Business School's Ben Edelman is perhaps the most notable in this category. Several years ago, I remember a certain "South Park" character positioning Google in a negative light. I'm sure the exact day or time when exuberance turned to fear...