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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Brazil and Russia will be among the front-runners of this growing industry, as technology advances and large emerging economies stabilize. Global mobile advertising is projected to rise 37.4 percent in 2014 to reach spending of $18 billion.

  2. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Emerging economies such as the Philippines, Thailand and Malaysia already have more mobile devices than people. Google's recent Hummingbird algorithm and the arrival of KitKat are forcing agencies and brands to stretch their search marketing minds...

  3. CIVETS: New Global Marketing Opportunities in Emerging Economies

    Many economists regard the CIVETS countries – Colombia, Indonesia, Vietnam, Egypt, Turkey, and South Africa – as the next wave of fast growing emerging economies. This follows from the last acronym of emerging economies the BRIC group, which...

  4. Search Marketing Guide to Naver, Korea's Most Popular Search Engine

    Nothing is more impressive than Naver's incredible, long-standing market share in one of the most important and wired economies in Asia. This 12-year-old Korean search engine and portal dominates the pocketbooks of advertisers, having taken in a...

  5. Mobile Search Marketing for BRIC -- Country by Country

    In "Mobile Search in BRIC: Tips and Tricks" we looked at the different strategies required to effectively take advantage of the possibilities offered by search marketing for web-enabled mobile phone handsets, which have already outstripped desktop...

  6. Mobile Search in BRIC: Tips and Tricks

    But if you invest the time and effort, especially for emerging economies such as BRIC, where mobile is by far the most popular mode of web access (400 million subscribers in both Brazil and Russia, 853 million in India and around one billion in...

  7. Google Releases White Paper Criticizing Countries Blocking Internet Access

    It has driven record increases in productivity, spurred innovation, created new economies, and fueled international trade. In their Public Policy blog, Google discusses their release of a white paper that explores how " governments impose limits on...

  8. Who Will Cry for the Newbies?

    Arguably, in prominent European economies like Germany and France, Google holds a monopoly. In the search world we have options. Well, a few options, anyway. The United States, China, and a few other countries around the world still offer some...

  9. Q&A with Nicholas Carr, author, The Big Switch

    Consolidating apps in central data centers also provides big economic benefits through scale economies in hardware, software, labor, and other resources like electricity. Just as cheap power delivered over a universal grid revolutionized the...