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  1. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    You might remember another study back in June 2013 from Custora that showed the organic acquisition channel held the most value over time (i.e.customer lifetime value) for ecommerce sites. A study by Shop.org and Forrester Research shows 85 percent...

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    Advanced: If you have an ecommerce site, you're likely selling multiple products. It's a simple fact: people who've already clicked on your ads, but haven't converted, are more likely to do so than those who haven't engaged with your ads at all.

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    For instance, most ecommerce sites that offer order shipping typically provide a simple shipping selection UI that presents the choices, and mentions the typical duration of each choice, such as: With the flood of ill-trained people claiming to be...

  4. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    But often that's easier said than done, especially if you run an ecommerce site, or you work with teams of contributors, or you don't control what gets published. With the recent Panda 4.0 update, it's more important than ever to tend your content...

  5. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Could Google require ecommerce stores to offer Google Wallet as a payment option or their products will be blocked from Google Shopping? YouTube is having difficulty getting independent music labels to sign on to its new service due to "highly...

  6. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Lastly, this new search feature will likely be utilized by consumers for ecommerce sites. Reverse image search gives results not based on a word search but on a search of visual content. The developers over at Yandex accomplished this creation of...

  7. A Recipe for a Tasty Semantic Search & SEO Salad

    Semantic markup can definitely help, I just don't normally recommend making a major investment in their implementation except for ecommerce sites. They aren't totally separate concepts! Certainly, SEO and semantic search overlaps, but the key to...