Tablet landing pages should offer links to ebooks, white papers and other long-form content to maximize this channel's strengths. Finding the right match is already complicated, and adding in the source device sheds some light on visitors and...
P.S.for those of you interested, the first article I ever starred in reader was SEOptimise's "25 Free Social Media Marketing & SEO Ebooks, White Papers + Other Downloads". But have you ever thought which of those sites statistically provides the...
Things like free tools, free ebooks, and free widgets can all attract links if they provide genuine value. Dear site owner or webmaster of http://www.example.com/, We received a request from a site owner to reconsider http://www.example.com/ for...
Create videos, white papers, eBooks and online presentations. But don’t worry, this post won’t be declaring that SEO is dead, dying, or even coughing up blood. However, the days of SEO as a distinct, independent discipline are certainly numbered.
Publishing whitepapers, eBooks and regular quality article creation will help build that association. While time will undoubtedly be spent drilling down into a multi-faceted digital strategy plan, necessity should dictate that at the very heart of...
Basically, you must find a way to make your site stand out, whether it's through including original product reviews, producing your own videos or ebooks, or creating a community better than anyone else's.
Curate all types of content related to the selected topic (e.g.images, videos, podcasts, news, discussions, infographics, whitepapers, ebooks). If you are based in or do business in India, drop us a line if you would like to write for us.
This might mean infographics or interactive HTML5, video production, whitepapers, ebooks, etc. But one thing that is commonly overlooked in content marketing - and search in general: the importance of people.
From there, you can develop a credible blog that isn’t there just for SEO value, create landing pages that boost conversion, video content, eBooks, guides, infographics, and so on. I work specifically with travel affiliate sites and it’s been a...
Browse the world’s largest selection of eBooks. Google introduced Google Play to the world yesterday. The new cloud-based “digital entertainment destination” for apps, music, movies, and books merges three Google entities into Google Play: Android...
Whitepapers, eBooks, presentations, free trials, and other information-based lead generation tactics tend to work well on LinkedIn. When it comes to targeting strategies for LinkedIn, you need to know the various demographics, locations, and...
Take a step back and determine how your existing SEO efforts can be leveraged for other key inbound marketing strategies like blogging, ebooks, webinars, lead nurturing emails, etc. SEO ranked as the fourth most effective B2B marketing tactic...
As publisher of 20+ direct-to-consumer online information products, her titles include downloadable eBooks, membership sites, home study courses, and other "eBooks with benefits. If you haven't already registered for the leading search and social...
Tip-based content conversions can include things like signups, downloads, installs, follows, friends, shares, links even sales if you have ebooks or other content for sale. Their presence – or absence – within a target market's SERPs provide...
Google eBooks: By the Numbers, Then and Now - Inside Google Books Number of free ebooks available grows by 30% to 3 million, number of e-bookstores grows by 150% to 250. Still here huh? If you were not swept up in the rapture this weekend, like...
This weekend the New York Times Best Seller List includes eBooks for the first time. From the numbers eBooks appear to have outsold all print books in the fiction field and dominated the non-fiction purchases as well.
Rather than carrying a book around with you all day, with the eBooks service, books can be stored in the cloud, rather than your satchel - and accessible via an array of web enabled devices. It's worth noting that the Amazon Kindle does not...
I still think half the fun of book shopping is being amongst the shelves, but they also sell ebooks. Not so long ago the idea of buying online was a scary prospect. Then as more and more things became available online and security got better we...
Smart marketers now communicate with buyers through content rich Web sites, blogs, YouTube videos, ebooks, and other online media that buyers actually want to consume. David Meerman Scott, the author of "The New Rules of Marketing and PR: How to...
For example, at SES New York 2008, I thought one of the under-reported stories was LifeTips, which is a content design and content development company working on ebooks and other products. Most of the attention at SES New York is focused on the SEM...
