An example of this is eBay motors. An eBay study on the effectiveness of paid search advertising claims that brand keyword ads provide no short-term benefits and negative return on investment (on average).
EBay Motors recently launched two video series, "modJOBS" and "World's Fastest Car Shows. This story originally appeared on ClickZ: Zachary Rodgers wrote Yahoo, Google, AOL Vie for Premium Video Dominance
Ebay Motors Ebay The fourth quarter is a serious time of year. Corporate revenue goals hang in the balance, waistlines are challenged by holiday parties, and people are so worried about getting good deals they actually camp out in front of their...
Yahoo thai+movie viking+pool+cues yahoo+personals eBay ebay ebay.com ebay+motors Yahoo eBay The data are provided by Nielsen Online. Advertising Breakdown by Industry, September and October 2007 Industry
As expected, Filmloop has launched a pilot program to stream eBay Motors listings to their desktop "photocasting" application. Images can be moused over for more information, or clicked on to go to the eBay listing.
Amazon.com www.amazon.com eBay Motors www.ebaymotors.com Considering this massive consumer appeal, both small and mega online retailers should consider eBay not only as a competitor, but also as a potential partner in their ongoing customer...
