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Drug Side Effects

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  1. Why Quality Score is One of the Least Important AdWords Metrics

    Everyone with total cholesterol over 200 is encouraged by drug companies and doctors to take statin drugs to lower that number – despite the fact that lowering cholesterol artificially through drugs doesn’t seem to have any impact on heart disease...

  2. Search Marketing and Social Media in Regulated Industries

    Pharmaceutical and healthcare companies must also abide by the Food and Drug Administration's requirements for "adverse event reporting" and other regulations that govern the adequate disclosure of safety and warning information, the presentation...

  3. Healthline and Wolfram Alpha Expand Health and Treatment Research Tools

    The expansive database is available at launch thanks to Treato, a First Life Research company that compiles feedback on drug side effects. Healthline now offers a social search feature that taps into crowd sourced information on drug experiences...