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  1. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    Examples include words like "windows," which can refer to the glass-filled holes in your house, or the operating system, and "speaker," which can refer to an orator or the thumpingly loud box your neighbor can’t seem to turn down.

  2. Google+ Brings Automatic Authorship to WordPress & Typepad, Lets You Embed Posts

    Simply click the drop down box at the top right of any post and click on the “Embed Post” option. You then get a popup box that allows you to copy the embed code and place it wherever you want. Seth Sternberg, the Product Management Director for...

  3. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    I had always taken a "tick box" approach to CRO. This will enable you to create content to alleviate those fears and break down the barriers in precisely the right place. They are broken down as to fit with the buying process, to make it easier to...