Performics came to Google with the acquisition of DoubleClick. Publicis helped Google out of a similar situation last year when it bought Performics from Google. Microsoft unloaded a potential conflict of interest today when it agreed to sell...
Valueclick Still Touts Lead Gen , Would Love to Own DoubleClick's Performics ValueClick has added three publishers to its health and wellness online advertising network. HealthCastle.com, eMedTV, and Hearthstone Communications join a group that...
Google also sold the search marketing arm, Performics, to Publicis. Google Completes DoubleClick Acquisition with EU Approval Even though Google announced the DoubleClick acquisition in 2007 and it was approved by US regulators late last year, the...
Google Sells Performics to Publicis Groupe Posted by Kevin Heisler Aug 6, 2008 Google has sold its Performics search marketing business to the Publicis Groupe. Chicago-based Performics has about 200 employees in Chicago, San Francisco, New York...
Yesterday, Google announced the sale of DoubleClick's search engine marketing arm of Performics, to Publicis. They said the new features are part of the integration process with DoubleClick, since finalizing the acquisition of the company earlier...
DoubleClick Performics Search Engine Strategies today named 43 search engine marketers as finalists for the SEM conference's first annual SES Awards. The 16 winners will be announced throughout SES San Jose during Orion and keynote panels, which...
Google Nixes AdSense Referrals, AdWords PPA; Rebrands DoubleClick Performics Currently being tested by over 20 companies, DoubleClick has an electronic propsal exchange platform in the works. In a 2007 survey, 70% of DoubleClick's ad agency clients...
Google Nixes AdSense Referrals, AdWords PPA; Rebrands DoubleClick PerformicsPosted by Nathania JohnsonUsers of AdSense Referrals and AdWords PPA are being pointed to the Google Affiliate Network, formerly known as DoubleClick Performics.
Users of AdSense Referrals and AdWords PPA are being pointed to the Google Affiliate Network, formerly known as DoubleClick Performics. Performics was previously both an affiliate network and a search marketing company.
Microsoft Launches Live Search Cashback and Live Search FarecastPosted by Kevin HeislerWhile some critics have criticized the program as a bribe, in practice it's no different than Google Checkout rebates or DoubleClick Performics CPA campaigns...
While some critics have criticized the program as a bribe, in practice it's no different than Google Checkout rebates or DoubleClick Performics CPA campaigns for retailers. Yesterday Search Engine Watch broke the news that Microsoft Live Search...
Google Gets Out of the SEO BusinessGoogle is getting itself out of a somewhat sticky situation by deciding to sell Performics Search Marketing, which it acquired as part of the DoubleClick deal. Want a snapshot of the day's search marketing news?
Google is getting itself out of a somewhat sticky situation by deciding to sell Performics Search Marketing, which it acquired as part of the DoubleClick deal. It will retain the affiliate marketing portion of the DoubleClick Performics business.
Plus, if he's right, the FTC will rubber stamp the Google-Doubleclick-Performics merger. Analyst blogger Robert Scoble predicts the demise of Google within four years. He boldly outlines a Future Search engine combination of Facebook-Techmeme...
DoubleClick's Performics and DART Search; and aQuantive's Avenue A | Razorfish and Atlas Search create potential conflicts of interest. Google has said it is not planning on spinning off Performics, and on a conference call this morning, the...
Google's no longer saying it has "no plans" to sell off Performics, once it acquires DoubleClick. Google Changing Tune on Performics? DoubleClick Takes Ad Exchange on the RoadApparently DoubleClick's new ad exchange is a bit more than vaporware, or...
The New York Times is picking up on the fact that Google's potential DoubleClick acquisition gets more difficult when you consider Performics, DoubleClick's search and affiliate marketing agency. But the biggest challenge may well be what Google...
Google's no longer saying it has "no plans" to sell off Performics, once it acquires DoubleClick. Google Changing Tune on Performics? UPDATE: Performics President Responds to Speculation Over Google - Performics Dissolution Rumor, Pepperjam Blog
Since Google announced its intention to acquire DoubleClick, the industry has been buzzing with speculation about what would happen to Performics, the search and affiliate marketing agency side of DoubleClick.
What Will Google Do With Performics? Why marketers should care about the Google-DoubleClick deal, Biznology From the SEW Blog: Today's Featured Expert ColumnsToday's columns: Compliance Continued: Creating Internal Links for Organic Success; and...
