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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    The DoubleClick Campaign Manager Integration will allow import of data into GA channel funnels to gain merged insights in perspective to site-wide site behaviors and conversions. DoubleClick Campaign Manager Integration (Pilot)

  2. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    A single view of your customer only happens when you can see each channel they're touching," said Matthew Eichner, Managing Director at DoubleClick Search Americas for Google. He suggests taking live data from DoubleClick, for example, to Excel...

  3. Google +1 Button Coming to Web, Mobile Display Ads

    DoubleClick Rich Media ads, on or off the Google Display Network Google Display Network advertisers will soon see the Google +1 button added to their web and mobile display ads. Since spammers game new Google features pretty much the second they’re...