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Doubleclick Google Ad Serving

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  1. DoubleClick Mobile Integrates with Mobile Ad Networks

    We are excited that DoubleClick's clients will now be able to join over 4000 existing AdMob publishers in leveraging AdMob's ad liquidity and mobile specific ad serving technologies. Just one week after Google announced mobile image ads, the newly...

  2. Paid Search Advertising Drives Microsoft Bid for Yahoo

    Some reports had attributed Microsoft's urgency to close a Yahoo deal to Google's successful bid for DoubleClick. So the pundits and reporters who attribute Microsoft's bid to ego -- "stung" by the success of Google's DoubleClick bid -- don't...