They do in a new deal between Left Behind Games, which creates PC games based on the popular "Left Behind" book series, and in-game ad firm Double Fusion. The deal has Double Fusion serving and selling ads which will appear on billboards in the...
Double Fusion will accept Flash video files with synchronized audio. A few worthies from the week now ending: Michael Arrington reviews Zixxo: coupons via RSS. The company becomes the first in-game ad play to do this.
AOL Search says it has been operating in this "fusion" mode since late July. Updated slightly to reflect the new fusion listings, and the page also provides more information on how AOL factors "popularity" into creating its results.
