These are the check-box items. The growth of PLAs has been a double-edged sword for marketers. And with similar changes pending from Yahoo/Bing, it only becomes even more critical to accurately measure.
Check the "high quality" box while you're uploading to ensure you get the highest resolution possible. Start with a canvas of double that size – 1702 x 630 – for sharp, crisp images; Facebook will resize it and you'll have the right dimensions.
And do double-check your copy after adjusting with Excel's =Proper function… The great news is, many small to midsized business marketers can still eat big brands' lunch in many ways ifthey are über nimble, fast to adapt, and understand what makes...
Then drill into the code on specific pages to double check the implementation. Recommendation: First, check if you are implementing the meta robots tag. Multiple Head Elements, Title Tags s important to check the various HTML elements located in...
I worked on setting up a medical industry account and didn't check any of the ads for acronyms that double as drug names. After the changes are live, check the settings again in the online interface to make sure everything is the way it should be.
Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales, and more! Check out Optify's Organic Search Click-Through Rate (CTR) Study for insights on search rank CTR...
Continually check your inbound links via Google Webmaster Tools, third party tools, as well as double check reports from the SEO agency helping you. Know who you are hiring, get references, check the sites they have helped, and check each site’s...
How to avoid budget mistakes: Have someone else double-check your entries, and put a reminder on your calendar for the last Friday of each month to reset your MDS budgets. Using a desktop editor makes it easier to double-check all campaign settings...
Viewers demonstrated an increasing propensity to check video from their mobile phones and an even larger desire to watch video from tablets during these special sporting events. Mobile Video Viewing Will Double on Super Bowl Sunday
Again, it’s another quick and powerful way to double check image optimization. Then you can double check the length, the content, etc.to make sure each image is optimized correctly. Want to quickly check meta tags for the page at hand?
Check Google Webmaster Tools at least once a week for site crawler issues. Generally, these can be fixed easily – in the case of a 404 error with a 301 permanent redirect or a server check for what is causing the 500 errors.
If you get stuck on inspiration for what to test, check out this post on using reference cases to help inspire new test designs. It isn't uncommon and due to the structure of split testing, your visitors will not know which page is the control vs...
In the context of talking to a client, the potential embarrassment can typically be saved by simply stating, "Oh, will have to talk to the team about that one" or "[insert best guess here], but not 100 percent and will need to double check on that.
You may also have multiple Google Merchant login accounts, so double check to make sure the Merchant ID under the Ad Extensions tab matches the one in the Google Merchant Login you’re using. Alternately, you can check the Google Merchant Center...
Links pages as BLB seeds: When starting a broken link building campaign you need a set of links pages to scrape so you have resource-oriented URLs to check. Input a list of URLs you want to check and then hit submit.
However, it doesn't hurt to double check and see what Google says are your top competitors for a vertical. Therefore, it's important to create systems that allow you to create the best ad copy. While you can do this yourself by constantly split...
DOUBLE CHECK! However, check the search engine results page (SERP) of choice to confirm this. Just add meta tags and your website will magically rise to the top, right? Wrong. Meta tags are one piece in a large algorithmic puzzle that major search...
So, if you still think of YouTube as that little video-sharing site with lots of short-form, user-generated content, then you need to check it out again – soon. According to a recent IHS Screen Digest study, online movie watching in the U.S.will...
InfiniGraph’s approach to identifying content that’s trending on Facebook, in particular, provides a level opportunity that is certainly missed by many brands wishing to dive deeper into content strategy (check out the Digital Path to Social Media...
Make Your List and Check it Twice Many sites have reported “not provided” showing up in their analytics in double digit proportions since the October 19 search encryption change. Dear Santa / Father Christmas / Saint Nick / Kris Kringle / Santa Claus,
