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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    You know more about your domain than any of your users. The good candidate can describe why certain approaches may or may not work for your particular users and domain. Unfortunately, opportunists quick to add UX to their repertoire of services are...

  2. Forget Big Content – Small Content Is Critical to Search Success

    The best way of repositioning your own thinking is to ask the following question of your domain: "What content would we create if we were the leading magazine for our industry? And while that is true to some degree, it is also a view that is...

  3. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    It actually functions as a "recursive name server, providing domain name resolution for any host on the Internet. These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy.

  4. ProFlowers, 1800Flowers Killing It in Paid Search Ahead of Mother's Day

    A branded term for the domain Flowers.com owned by FTD had 72 advertisers in Q1 2014. Advertisers in the flowers and gifts sector spent more than $15.4 million on Google AdWords desktop and tablet search in Q1 2014, "averaging a healthy 4.24...

  5. 10 Video SEO Tips That Can Truly Impact Your Rankings

    It's a quick stop on the route to your final destination – your own video gallery hosted on your own domain. A great way to leverage YouTube for all its awareness value, while contributing to your own video SEO, is to create shorter video previews...