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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Conversely, you might produce a document that details the most common ways that phishing sites are fooling people and how to best protect yourself. In other words, if you are McAfee Internet Security, you most likely are not going to produce a...

  2. Google Responds to 'Right to Be Forgotten' Questionnaire

    The requestor must then confirm they represent accurate information and they are authorized to make the request and "sign" the document. In light of the most recent European ruling on the so-called "Right to Be Forgotten," Google issued a public...

  3. Forget Big Content – Small Content Is Critical to Search Success

    In simple terms, it is the document used to schematically plan out the layout of a magazine on day one to ensure it contains the right flow and variation. And while that is true to some degree, it is also a view that is dangerously one-dimensional...

  4. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    According to their original patent (US 8015162 B2), detecting duplicate and near-duplicate files detecting duplicate content started by utilizing two algorithms (Broder and Charikar) that worked by identifying document fingerprints, a method...