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Diy

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  1. Writing Search Ads in Context

    For example, if you’re bidding on the keyword “chicken coop,” you need to decide if you’re catering to a continuum from extremely DIY (“just give me the plans and I’ll build it myself”) to extremely DIFM (Do It For Me: “build it, ship it, and set...

  2. YouTube Case Study: Ceilume’s “Ask the Ceiling Tile Guy”

    Target the DIY and How-to categories on YouTube with inVideo ads. as well as “DIY to the Rescue”, “Man Caves” and “House Crashers” on the DIY Network. And I’ve just devoured the “Ask the Ceiling Tile Guy” videos on Ceilume’s channel.