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Distinguished Engineer

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  1. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    In the latest Google webmaster help video, Google's Distinguished Engineer Matt Cutts discusses whether EXIF data from pictures is a ranking factor in search results. EXIF data is the metadata that is included in most images that are taken with the...

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Google's Distinguished Engineer Matt Cutts, posting on his personal blog, advises webmasters to no longer use guest blogging as a way to gain links. We've been seeing the writing on the wall for quite some time when it comes to the viability of...

  3. Google's Matt Cutts: Here's How to Deal With Short-Term Duplicate Content Issues

    That's the topic of the latest Webmaster Help video from Google's Distinguished Engineer Matt Cutts. If your website sometimes has minor short-term duplicate content issues, how can you avoid being caught in Google's duplicate content filter?

  4. Google's Matt Cutts: Responsive Design Won't Hurt Your SEO

    Fortunately, Google's Distinguished Engineer Matt Cutts tackled this issue in a recent webmaster help video. With mobile traffic gaining more market share over the past few years, it's more important than ever for websites to have a mobile version...

  5. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Mobile is probably growing faster than anyone in the room expects," said Google's Distinguished Engineer Matt Cutts at SES San Francisco in September. Google's recent Hummingbird algorithm and the arrival of KitKat are forcing agencies and brands...

  6. Matt Cutts: Larger Websites Don't Automatically Rank Higher on Google

    Google's Distinguished Engineer Matt Cutts said that a website with a large number of pages won't automatically rank better than others. Webmasters have always gone by the rule that the more pages you get indexed on a website, the better it is for...

  7. Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google

    In the latest webmaster help video, Google's Distinguished Engineer Matt Cutts addresses the question of how you can guest blog without it looking like you pay for links. There's a lot of speculation about the value of guest blogging.