SEO News

Display Search First Column

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  1. How to Dominate the Entire First Page of Google

    Editor's note: This column originally was published on June 3, 2013, and comes in at No.on our countdown of the 10 most read Search Engine Watch columns of 2013. While you can't directly control if these listings display in the SERPs, having a...

  2. A Comprehensive Guide to Understanding Quality Score & Tactics for Improvement

    First, Add Quality Score Column An ad's historical performance on a particular site (Display Network only) Your display URL’s past CTR Also, be sure to conduct ads tests to glean “creative takeaways” and stash a reference sheet that indicate which...

  3. How to Quickly Identify Duplicate Content With a Site Crawl

    Continuing on with the methodology of identifying duplicate content, by scanning the Page Titles column and looking for duplicates that are highlighted in pink, we find what looks to be duplicate Customer Service pages in the image shown above...