Some key brands seem to have really tried to won the space including Amazon and Best Buy in tech, and Princess Cruise and Disney Travel. Many paid search marketers often go about their business of optimizing their accounts without really caring...
The Disney Store was overtaken for the number one paid search impressions spot in 2012 by Toys R Us, which reportedly sought to improve its online presence last year as part of a larger strategy to compete more vigorously.
Hulu, which is owned by Disney, News Corporation, and Comcast, has been holding a secret auction to sell itself. Yahoo is reportedly looking to buy video-streaming service Hulu. And it isn't alone. Yahoo put in a bid (in the $600 million to $800...
Rounding out the top 5 were Disney’s Go.com, NYTimes.com and WashingtonPost.com. Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores...
She was an ex-Disney exec and she was an exceptional leader – supportive, enabling and she always had our backs, no matter what,” Lee said. Many women are helping to shape the marketing world by sharing their insights and expertise on sites like...
The Walt Disney Co.also had a better rep than Google, according to the 14,000 people who were polled about their perceptions of 60 firms based on social responsibility, emotional appeal, products and services, vision and leadership, financial...
On YouTube, the five most searched for Super Bowl ads were from Ms, Mercedes-Benz, Disney’s “Oz Great and Powerful”, Lincoln, and Audi. Ms licked the competition when it came to searches during Super Bowl 47, according to Google.
McCay’s work has influenced generations of illustrators; Walt Disney was reportedly among those who were inspired by his work. Today marks the 107th anniversary of illustrator Winsor McCay’s iconic comic strip, Little Nemo in Slumberland.
Early reports name the first advertisers in this new format as Disney, Zynga, Marvel, Kixeye, King.com, and dating site Match.com. Facebook announced the launch of their Sponsored Results search ads API late last night, bringing a month of testing...
Other companies in the top 10 were Amazon.com, Hewlett-Packard, Samsung, Sony, Disney, FedEx, and Yahoo. Buzz over new and improved products has helped Google surpass Apple in Impact Media Value, making it the Top Global Brand according to General...
Since Hulu features videos from ABC (owned by Disney), FOX (owned by News Corporation), and NBCUniversal (owned by Comcast), maybe the lack of hit shows on TV is to blame for the decline in video ads viewed on the site.
A perfect example of this would be Disney; they have different web properties dedicated to shows, the theme park and of course selling their merchandise. But what about all of the other potential customers that are visiting your blog, looking for...
Sandberg has previous experience directing companies through her position on the board of the Walt Disney Company. Facebook chief operating officer (COO) Sheryl Sandberg has been named to that company's board of directors.
Toronto-based Syncapse is privately held and counts Disney, BlackBerry, the Coca-Cola Company, and RIM among their clients. Social performance management platform Syncapse has announced their intention to acquire Clickable, given closing conditions...
For example, an advertiser could target users who searched for “Disney vacations” and abandoned the search, but they can’t target Facebook users who like the term “Disney. Facebook is testing and will soon launch a service that allows marketers to...
Americans searching Google for travel destination information are most interested in Disney, Las Vegas, and Florida, according to a new report by digital marketing intelligence firm AdGooroo. In their analysis of nearly 1,000 travel-related...
Seuss and Disney characters. What began with chalk drawings on unused advertising panels in New York City subways ended with international superstardom and a life cut prematurely short, all within the space of a decade.
Then in November 2011, the first of hundreds of The Walt Disney Studios movies from Disney, Disney·Pixar and DreamWorks Studios started coming to YouTube. It also included Disney·Pixar hits like Cars and Cars 2.
And yeah, we may not have a Google or Facebook on every corner, but Microsoft has a little stake here, and eBay, Google, Pixar, Disney, all play here too. Now many of you may not live near one of these cities or know what it is like to be part of...
Fun family Disney vacation” seekers are looking for pleasure. Split testing is fueled by curiosity, by wonder, by knowing that you don’t know something. Some gap in your understanding of your prospects’ psychology and outlook is potentially...
