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  1. SEO for Startups & New Businesses: An 11 Step Plan

    With the business model and process elements covered, now is the time plan out how to succeed in search and discovery digital contexts. Now that you have a handle on your key concepts and have built a strategic keyword list, you're ready to create...

  2. Linkable Asset Strategy: How to Pick & Prioritize Assets

    Doing keyword discovery gets my creative juices flowing. For me, keyword discovery work best as a starting point, since it fuels the brainstorming process. In fact, it's encouraged so you can get maximum value out of your keyword analysis and topic...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Now playing: Twitter #music – Twitter BlogTwitter teams up with iTunes, Spotify, and Rdio for launch of new music discovery app. Google Removes Related Searches – Blind Five Year OldUseful keyword research feature has vanished from Search Tools menu.

  4. SEO & Keywords: Think Conversions, Not Rankings

    You can do some initial keyword discovery in the sales process to demonstrate the keyword gap. An alternative answer is: more keyword discovery is required to understand if there are opportunities to optimize the web page that Keyword 2 is...

  5. 10 SEO Truths of 2012 for Agencies & In-House Teams

    SEO technology is required more today than ever before in order to assist in the ongoing efforts of keyword research, rank checking, competitive analysis, backlink discovery and tracking, content tracking, analytics, social signal monitoring and...