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  1. How Google Pigeon Impacted Local Queries, and What You Can Do

    Early reports showed consistent feedback that specific queries and sectors had been impacted, like real estate, and that directories were now being favored in the results above local businesses (possibly due to the authority of a directory site...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Google also references hundreds of local data sources and directories to validate your business information. Relevant backlinks on directories and IYPs through listing validation. Google continues to make this increasingly so, with local branded...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The old SEO rules still apply, but new SEO best practices are evolving as apps become more and more popular and the search ecosystem splinters into myriad proprietary indexes and directories. Search destinations will diversify as well – most brands...

  4. Why Email Marketing Shouldn't be an Ugly Stepchild

    Lastly, you can request reviews for local directories much more easily when you maintain a list of customer email addresses. While the growth numbers in social media and search engine optimization continue to be impressive, the fact remains that 72...