Get a crash course in the latest online marketing strategies at SES Toronto, June 12-14. Early Bird Rates expire TODAY!
Due to their size, tablets were often known for highly illustrative, branded experiences, while smartphone activity focused on utility in map and navigation and local directory properties. For example, if a retail chain understands that the...
But the left-side navigation is different with the following options: App Overview, Acquisitions, Users, Engagement and Outcomes. So if there's a problem that's going to happen before the app crashes you can say "let's throw a more friendly error...
Take, for example, a web store owner I’ll call Luke, who has one of those old-fashioned shopping cart websites; tiny product pictures, ugly fonts, clumsy navigation, narrow body. Great advice for a hot-headed young hero until your direct mentorship...
Sure, there are certain types of sites and implementations where it makes sense to take up 125-200 pixels of your top nav screen at all times with a navigation element that never disappears (oh and don’t make it disappear and reappear – just don’t).
Use Intuitive Navigation for Important Items If you don’t offer related content on your pages, or intuitive navigation (hopefully with some sort of hook or teaser) then you're missing out on a substantial number of pageviews and the opportunity to...
Without a compelling title and the direct and indirect SEO benefits it provides, you won't have the traffic you want from Google organic, so the rest (e.g.good copy, navigation, images) really become less important.
Making sure you are bidding on branded terms and navigation terms (www.example.com) can help you make sure you can control messaging and help drive these individuals to the right place. Tie online and offline advertising together: Those over 65...
The report says that the reworked Google Maps app will come with turn-by-turn navigation, which didn't feature in the app before it was booted from iOS. Google has distributed a test version of its new Google Maps for iOS app, and is "putting the...
Drop-down navigation menus are very important internal link structures that contribute to SEO performance. For example, if you have a product page where the URL is dependent on the navigation path, you may have issues if the product appears in more...
A keyword-rich inbound link / internal navigation profile: Pages linking to the content use keywords as anchor text. Direct access to government services and information via search is in many ways an optimal user experience.
For that reason we have a link to past articles in our top navigation and a blurb from our daily blog post at the top-right of our content area. Provide them a reason and people will direct links to your site simply because (wait for it…) it has...
Main Navigation Links Sidebars are often the spot for links you want people to be able to find easily enough but not important enough to make it to your main navigation. I've seen main navigation areas made useless by sloughs of drop downs that...
Further to that, we'll consider the inclusion of breadcrumb navigation adding additional links to pages within the direct hierarchy and thus part of the cluster. This mimics an environment where pages One, Two, and Three are in the main navigation...
Create internal navigation with routes focused on relevance and priority. Direct the right external links at the right relevance hub within your site. For websites like job boards, business listings, tour operators and price comparison sites this...
Google today announced a number of new features for Google+, including navigation and design changes. Gone are the static navigation icons at the top, replaced by a dynamic ribbon of apps on the left of the screen.
But there are still user expectations for app-based home screen navigation, which Google doesn't want to forgo on Android handsets. That of course will be difficult for things like high end games or apps that need more direct access to the graphics...
Email or navigation bar notifications Direct Connect allows users to search from Google.com and add the Page to Circles from the results page. They didn’t want to jump the gun and launch them before they were ready, that’s understandable.
However, if the query is an entity and the user intent is navigation, the homepage automatically gets the Vital marker. Doorway pages - multiple landing pages that all direct user to the same destination
Once fans have their fantasy leagues set, they are less likely to search for information and insight and instead rely on bookmarks and direct URL navigation for ongoing team management. Whether they want you to renew your league, expand your...
Google has changed its toolbar navigation to direct users to Google+ Photos instead of Picasa. Google Operating System was the first to take note of the change in Google's toolbar navigation. This may indicate that Google is phasing out Picasa in...
