SEO News

Direct Advertising Brand Building

RSS
  1. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    While social did drive .71 percent of conversions at ecommerce sites, Baer said in the report that "brand-led, direct social commerce tactics are ineffective. When asked if brands need to rethink social advertising, Lyon says social commerce does...

  2. 10 Vital Steps to Building Social Influence

    The stakes may be different, however it is likely that success is as important to your business or brand as it was for Obama campaign. In essence, influence means you're inspiring others without having direct control over whether they take action.