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Dimensions

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  1. My Top 5 Most Used Custom Reports in Google Analytics

    For example you might want to drill down through Dimensions to show the Source or change your Goal to be specific to your needs. Well over a year ago now, I found myself in a bit of a situation. A new client who had been on Webtrends had decided to...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: This segment is especially useful when applied to standard or custom reports that show dimensions such as campaigns, keywords, geography, and items purchased. How to Use this Segment: Apply this segment to your SEO reports...

  3. A Strategy Map for Google Display Network Success

    Ad dimensions are different for these ads. However, with this much impression inventory, it’s also possible to generate a lot of spend with a poor ROI. To avoid crashing and burning on the GDN you need to establish a solid campaign structure...

  4. SEO Diagnostics: Urgent & Preventive Care

    Set image dimensions and compress your images, which reduces page load time. The SEO Diagnostics for the Skilled Search Mechanic panel at SES New York last week, moderated by Kristjan Mar Hauksson (@optimizeyourweb), founder and director of Search...

  5. Google Catalogs Design Tips: How to Best Showcase Your Products

    The dimensions of a publishers’ printed catalog may be influenced by factors such as postal rates, the cost of storing boxes of catalogs at the fulfillment center, printing costs or even the impression the business wishes to make (a luxury...

  6. Visual Storytelling: The Key Weapon to Content Marketing

    This might seem rudimentary, but when it comes to imagery in social networks in general, it’s important to use the right dimensions to avoid negative effects from down-sampling. Thanks to social networks, we’ve naturally been driven to a host of...

  7. Google AdWords Geo-Targeting Settings: How to Stop Losing Money

    In AdWords, run a geographic report (Dimensions > Geographic): Whether you run a local brick-and-mortar store and want to drive more foot traffic or a national business that can only service a few areas of the country, when you geo-target your ads...

  8. A Comprehensive Guide to Understanding Quality Score & Tactics for Improvement

    Trying using the dimensions tab and selecting “View Geographic”, which will enable you to organize your conversions by physical locations. Too frequently, PPC managers associate bid strength with quality score or create loose and even mythological...

  9. 8 Elements to Test in User Reviews

    Dimensions Create different rating dimensions for your products and this way you can ensure that: Going beyond average stars and ratings, the following website does a great job of summarizing reviews against the most important product dimensions...