SEO News

Digital Video

RSS
  1. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    In fact, the production of digital and social content growth accounts for over 90 percent of all global data produced over the last two years, according to IBM. Search and social media is now being consumed and distributed locally and globally...

  2. Marketing Automation & Search – 3 Strategies for Mutual Success

    Return on Investment: If you're like most digital marketers, you probably have difficulty correlating ROI to marketing initiatives. Turning a video interview into a summarized blog post (published and indexed) along with a guide (not published or...

  3. As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars Ready to Follow?

    That said, as digital becomes increasingly effective at demonstrating quantifiable results and as video ad inventory grows, we're witnessing a clear paradigm shift that is putting it in the same conversation as TV.

  4. Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

    As offline publications are struggling to move into the digital age, it wouldn’t be surprising if other countries attempt to do the same, as France did several years ago. Germany is also in the midst of a battle regarding the use of embedded video...

  5. 3 Keys to Activating an Audience with Smarter Content

    OK, maybe not "everyone," but certainly a whole bunch of people are doing so within the search marketing and digital media business. Same concept, but now it can be applied using a more census-based and real-time approach – requirements in today's...

  6. 10 Vital Steps to Building Social Influence

    Influence is a powerful word, permanently ingrained into the digital landscape in which we live, work and play. What may have previously been described as outbound marketing has become a hybrid of inbound marketing in today’s digital landscape.