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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    Young Search Professional of the Year: Katie Donabedian, Digital Marketing Specialist at Walker Sands Digital Best Use of PR in a Search Campaign: Walker Sands Digital, Mobile Traffic Report Best Use of Search, Travel and Leisure: Havas Media...

  2. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    Face-to-face transactions are replaced with digital transactions that require less -- or no -- human interaction. As technology advances, the distance between a brand and its customers has grown. What happens when a brand bridges the great divide...

  3. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Yahoo Shine: We recently unveiled several new digital magazines that dive deeper into the topics our users have come to love on Yahoo Shine and offer unique advertising opportunities for brands. While Yahoo Shine will be closing on July 31, through...

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Huge advancements in technology are paving the way for greater understanding, optimization, and measurement of all our digital marketing efforts. Major enhancements from Adobe Experience Manager, which sits within the Adobe marketing cloud, have...

  5. Marin Software Stakes Claim as First Google API Partner to Support RLSA

    Leveraging audience data to optimize creative and bidding strategies is the future of digital advertising. Now you can build truly customer-centric programs across all digital marketing channels. Marin Software is staking its claim as the first...

  6. Why You Need to Own Your Data & Digital Assets

    If possession is 9/10 of the law, why do so many businesses relinquish control of vital digital assets? Does your organization own data being generated by digital assets? Understanding how customers are finding and consuming digital assets (website...

  7. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    In recent years, Search Engine Strategies expanded its agenda beyond search to cover more aspects of digital marketing and rebranded as the SES Conference A series of themed "Champagne Roundtables" will give you the opportunity to ask questions...

  8. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    Digital marketing agency 360i announced this week technology dubbed the "Digital Nervous System" (DNS) for search marketing that aims to reverse engineer the Google AdWords quality score to "automatically make recommendations that increase...