According to comScore's Mobile Future in Focus report, 37 percent of all time spent in digital media is done via mobile device, while PC retains 67 percent. Although the PC still plays a major role in our digital lives, consumers are starting to...
Segment Contributed by: Avinash Kaushik is the Digital Marketing Evangelist at Google and author of the Occam's Razor blog. Segment Contributed by: Anna Lewis is the Digital Marketing Executive at Koozai.
But as digital marketers looking for every edge in this quickly changing world, this tool is a must-know for the coming years. With geographic data from reports, like clicks by geographical location in Bing Ads, it can automatically detect each...
When you consider that 60 percent of consumers already consult their smartphone on their way to a brick and mortar store (according to Deloitte Digital), it's undeniable local SEO will play an increasingly dominant role in every marketing strategy.
With the release of "The New Digital Age: Reshaping the Future of People, Nations and Business", Eric Schmidt was quite busy. Google Tests New Interface for Related Image Searches – Google Operating SystemCollage replaces thumbnails above the results:
It's the digital reflection of your brand. We've transformed ourselves from a link-building company to a full-service digital marketing company, with offerings ranging from large-scale social media campaigns to on-page content strategy.
SEO professionals are watching with a gleam in their eye as users move into a multi-device, multi-screen, and multi-context digital world. Traditional SEO provides a proven and stable foundation from which to move deeper into enterprise digital...
Influence is a powerful word, permanently ingrained into the digital landscape in which we live, work and play. What may have previously been described as outbound marketing has become a hybrid of inbound marketing in today’s digital landscape.
Borrell: There's Money in Local Media – ClickZTraditional and pure-play local media companies are reaping healthy profits from digital sales, according to a new report. A new analysis says Google Image Search traffic is down 63 percent on average.
But not too long after the blasts in Boston, there was a blast of a different sort on Facebook from social media thought leader Peter Shankman in reference to a tweet from David Armano, managing director of Edelman Digital.
It's still unclear exactly how we'll be identified, but presently, they seem to be leaning toward a digital "Information Card", which will be issued by the ID Provider we select. Google & NSTIC Leading the March to Digital Totalitarianism?
UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK increased 12.5 percent to almost £5.42 billion in 2012; £526 million is from mobile advertising.
Leveraging these structured and unstructured opportunities will definitely contribute to moving your rankings up and achieving your digital targets. A well-optimized Google+ Local page can benefit your digital marketing strategy in the following ways:
Boggs started off by saying there is no single needle in the haystack that can help you with the success of your site’s performance and digital marketing program as a whole. Set image dimensions and compress your images, which reduces page load time.
Image credit: Free Digital Photos.net But, smart marketers can take it as a digital smoke signal for SEO and PR to spark up a better relationship. That sums up what a great link builder can bring to a team.
As Search Engine Watch recently reported, Google's Executive Chairman Eric Schmidt writes the following in his upcoming book, "The Digital Age": Your image is your brand – choose it wisely. Google+ is the future of search.
Lunenfeld has been one of the top influencers in the digital space for over a decade. Prior to joining Twitter, Lunenfeld was a founding member and CEO of Moxie Interactive, a top digital agency, leading engagement with world-class brands such as...
Search marketing integration is about so much more than simply allowing for crossovers between the various digital marketing disciplines. After all, what's good for the company's image should also help the sales team win more business!
By far, one of the most critical components of today’s marketing is an organization’s website; the digital entrance that represents a brand’s aesthetic, culture, personality, mission, vision and business proposition.
It’s been years since the digital marketing industry started touting “outreach” as the future of link building. As the image above shows, this query produces 1,763 home owner associates near San Diego that can potentially promote our roofing...
