What's interesting is that, remember, the line between journalism and blogging in this digitalage is extremely blurred. This is not really surprising, considering how the explosion of the internet and digital media has revolutionized the...
With the release of "The New DigitalAge: Reshaping the Future of People, Nations and Business", Eric Schmidt was quite busy. Enhanced campaigns get Google+ annotations and an upgrade center. And it sure was hard not to see Eric Schmidt.
Even in this age of quality content management systems, the need for technical SEO remains. Rather than jettisoning their core competencies, SEOs should build upon their technical skills, result-orientation, and outsider status to define SEO for...
If anything, in the age of authority and influence being generated though social engagement, one could say influence yields more power and is more sought after than ever.image credit: Brian Solis Influence is a powerful word, permanently ingrained...
What you'll see with the free products (Google Analytics and Flurry) is that they don't particularly support drilldown into customer segments (e.g.women, age 18-34). What's lacking in Flurry: the ability to do meaningful segmentation (e.g...
Foursquare Planning to Offer Check-in Data to Target Ads on Other Platforms – Advertising Age UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK increased 12.5...
In the digitalage, it should come as no surprise that search trends follow the rise and fall of fashion (and cultural) trends. Lulus.com main demographic is also juniors, many of whom fall into the same audience as age group as the cable show.
Price credited Eric Schmidt of Google, author of "The New DigitalAge", due to be released on April 23, 2013 with the quote “Authorship is the next big thing”. People spend more time on the Internet than watching TV.
And all of the Ad Age Top 100 brands are now running campaigns on YouTube. Nielsen calls this group Generation C because they are not just defined by their age group, but by their connected behavior. YouTube announced it had reached the milestone...
As Search Engine Watch recently reported, Google's Executive Chairman Eric Schmidt writes the following in his upcoming book, "The DigitalAge": Google+ is the future of search. Believe it. If you aren’t on Google+, you're on the path to irrelevance.
A mere 19 days later, a very interesting excerpt from "The New DigitalAge", the upcoming book authored by Google Executive Chairman Eric Schmidt, made some headlines: In "SEO Revelations for 2013", I wrote this about rel=author: "This will be the...
And I had a pack of women around my age like Rebecca Kelley who I really got to come up with this in this industry. The day is also quite significant for digital marketer Noran El-Shinnaway. A Day for Reflection s Day and why does it matter?
In the age of big data and analytics, it can be easy to forget that your campaign is ultimately only as good as your creative. Although more digital advertising companies are appearing on the scene every day, few specialize in creative optimization.
Type "t shape employee" into Google and you'll see headlines like "T-Shaped People: the New Employees of the DigitalAge" and "T-Shaped Employees: The Key to Success in the New World". This management and employment philosophy has been around since...
The Age of Big Data Commercial Director EMEA, Marin Software. Julian Sambles, Digital Product Director, Telegraph Media Group. Whilst the world’s greatest athletes arrived last summer to compete in the London Olympics, this February will see...
The Wall Street Journal has obtained some excerpts from Schmidt's upcoming book, "The New DigitalAge. It's no understatement to say that Google's former CEO Eric Schmidt is quite outspoken. His "talk first, think later" approach has a tendency of...
I learned that you should start to write amazing work at a young age so you can get recognized. I wanted to present more findings from the next generation of digital marketers. The power of this presentation is that the students are free to ask me...
As wonderful as tablets are they simply aren't as easy on the eyes, age 40+ eyes especially, as text printed with ink on paper. Digital vs. But in the digital world the only factors that matter are the user experience and the size of the screen.
Targeting individuals online who are over the age of 65 is no easy task. By 2030, more than the number of Americans over the age of 65 is expected to grow to 70 million. The Boomer generation consists of individuals who were born between 1946 and...
While in the progression of connecting with prospective clients and customers, be mindful of the device(s) they are using and always consider marketing to all age demographics. Regardless of what your business model is, reaching your target...