With the release of "The New Digital Age: Reshaping the Future of People, Nations and Business", Eric Schmidt was quite busy. Here's a quick recap of search and social marketing news and tips from the past week.
Borrell: There's Money in Local Media – ClickZTraditional and pure-play local media companies are reaping healthy profits from digital sales, according to a new report. All this and much more in our quick recap of search and social marketing news...
UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK increased 12.5 percent to almost £5.42 billion in 2012; £526 million is from mobile advertising.
Google, Facebook Continue to Lead in Digital Display Earnings - eMarketer Bing Ads is teaming up with digital marketing company Mi9 to make it happen. After slamming Google AdWords for taking control away from customers, Bing says "…we do not...
Few markets are specifically catering directly to the new set of digital savvy 65-year-olds. The good news: the group of current seniors is becoming more open to browsing and making purchase decisions on the Internet, with more than 84 percent of...
Previously, I spent 5 years at Microsoft in a variety of roles all centered around digital marketing including search, social and community. Mel Carson: My name is Mel Carson and I used to be Microsoft’s Digital Evangelist.
Francis Skipper, is the Vice President of Digital Media at 451 Marketing, a national communications agency specializing in public relations, social media, and search marketing. Mike Essex is the Online Marketing Manager at Koozai, a Digital...
The type of information the BBC reported is a prime example of the kind of harmful anecdotal story that winds its way through the digital world, grabbing catchy headlines, despite the very real lack of any kind of substance behind it.
Covey conveyed in this book hold true in many facets of my life, and specifically with digital marketing and search engine optimization (SEO). I’ve also been writing for Search Engine Watch and/or Clickz for a little over 5 years now, and have been...
Digital Point: This forum has been around for ages and has almost 50,000 active members. Search Engine Journal: Up-to-date news that crosses a lot of related territory. Search Engine Land: Another good daily news source.
Companies that are [Digital Advertising Alliance] members - including the web's largest ad networks like Yahoo, Valueclick, and AOL Advertising - will have to answer to the FTC if they do not recognize [do not track] requests from consumers that...
Digital media continued to grow in importance for shoppers researching toys this holiday season, but advertisers could do much more to help them out, according to a study from Google. The consumer survey found plenty of missed opportunity among all...
D barcodes excel at bringing non-digital media to life. Seek out mobile marketing industry statistics regarding popular devices and demographics to appropriately target your audience. Follow the #QRcode Twitter hashtag or subscribe to "QR Code News...
Additionally, All Things Digital reports Schmidt will testify that “Microsoft’s Bing launched in June 2009 and has grown so rapidly that some commentators have speculated that it could overtake Google as early as 2012.
The PR Check ins: Facebook Places, Foursquare, and now Google+ can spread the digital word better than a press release or branded wall post. Publicizing events, news, and promotions to the mobile market becomes increasingly important for online...
Marketers should also keep an eye on research from comScore, another digital marketing intelligence agency. While you have to pay for industry-specific insights and research, Hitwise regularly releases relevant research into general online behavior...
Eric Schmidt compares blocking access to illicit filesharing sites such as PirateBay to China blocking websites via the Great Firewall and says that Google will challenge UK government plans to fight piracy (such as the Digital Economy Act).
Alibaba to Yahoo: There Wasn't a Board Vote, But We Told You So - All Things Digital Tools to Track Your Digital Footprint and Shadows - ClickZ Here's a roundup of today's other search news and headlines from around the web.
Google TV Aims to Turn the Channel With New Release Later This Year - All Things Digital Search Industry News Here's a roundup of today's other search news and headlines from around the web. Yahoo News and Yahoo Bus Stop Derby Bring Home Webby...
Facebook Sponsored Stories Ads Have 46% Higher CTR, 18% Lower Cost Per Fan Says TBG Digital Test - Inside Facebook Search Industry News Here's a roundup of today's other search news and headlines from around the web.
