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  1. Android’s New Feature Paves Way for Apps Replacing Web

    Or will HTML5 continue to develop to the point where there is no difference between a native app experience and a traditional Web page experience in a mobile browser? After all, most major companies have both a mobile app and a website, and in...

  2. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    The specific wording would be based, ideally, on the unique and valuable difference of the dental clinic in question. Define or invent a meaningful difference from the competition. Write and test ads that embody that difference.

  3. 6 Crucial Link Building Strategies to Drive Quality Traffic

    An original review, accompanied by comments and product recommendations from a trusted blog owner would make a real difference in convincing a potential user as well as Googlebot. Getting traffic to one's site -- and quality traffic at that -- is...

  4. Social Customer Service Secrets to Avoid Negative Search Results

    Letting those customers wait could be the difference between a cheering brand advocate and a ranting social customer spreading negative sentiment that is like poison to a brand’s reputation. Search results beware and be aware, customer service is...

  5. 3 Ways to Dig Deeper for Bigger Paid Search Success

    As your program scales, being able to understand and optimize more specifically that 5 percent can be the difference between a profitable program and an unprofitable one. We both got our start at the same place but since then we have both had the...