However, the event’s sponsor’s Diageo refused to give the award to BrewDog – even though they were clear winners. Again, the story spread virally and brought a surge of new backlinks to both Brewdog.com and Diageo.com.
Diageo, Walmart, and American Express are just a few of the big names that deepened their marketing relationships with Facebook during the past year. Gowalla co-founder Josh Williams revealed the deal in a post on the company's official blog.
Google said this feature works on all print ads that have appeared in major U.S.magazines since August 2010, and is much bigger than Google's November marketing experiment involving Buick, Disney, Diageo, T-Mobile, and Delta Airlines.
Google Goggles has teamed up with massive brand advertisers Buick, Disney, Diageo, T-Mobile and Delta Airlines, to launch 'a marketing experiment' in connecting print ads to the mobile web. If the race for the best geo-social network gave you the...
Guiness, which is owned by Diageo, created the first Arthur's Day last year to celebrate the 250th anniversary of Arthur Guinness signing a 9,000 year lease on St James's Gate brewery in 1759. For the past two weeks, I've been on vacation in Ireland.
