She traveled throughout the world giving talks about insulin and its importance for treating diabetes. A Google Doodle today celebrates the 104th birthday of British scientist Dorothy Hodgkin. The special logo features an X-ray crystallography of 3...
Google has unveiled its plans for a new type of "smart contact lens" intended to help people with diabetes keep track of their fluctuating glucose levels in a passive way, instead of requiring a painful pin-prick several times a day.
In the oral hygiene category, Colgate used paid search to perform special outreach, too – to diabetes sufferers – forging campaigns that raise awareness about the elavated risk diabetes sufferers have for gum disease.
Similarly, there’s the example of Colgate, whose top keyword by far was “diabetes” – generating more than 60 percent more impressions than even its own brand name. What’s more, Colgate also included two other such terms in its Top 10: “symptoms of...
Since so many people are affected by diabetes, I've never had a problem finding someone willing to create a logo in exchange for recognition and a shirt with their design on it. A recent Facebook post was my inspiration for preparing this guide.
Although they are very close in the number of ads, CVS had an extreme spike in their ads in early 2011 which may have had something to do with their launch of the Pharmacy Advisor for Diabetes at that time.
You know he is living an unhealthy live and you can focus on his heart, diabetes or kidney problems, but the patient is best of by bettering his live and losing weight. After updates like Panda and Penguin, reverse engineering and even...
For example, “knitting,” “ipod reviews,” and “diabetes,” queries will not be assigned a Vital result. Google ran over 20,000 experiments in 2010 to come up with the 500 modifications they felt best improved search results for users.
There is what I call a “regression to the mean” for sources on the first page results for the more common healthcare terms such as chronic condition terms such as asthma, diabetes, and arthritis. Google Health was much different than Google as a...
Diabetes doctor" delivers a different search result list than does "endocrinologist," but in reality it's the same type of doctor. From the hottest local deal, to finding a review of a local restaurant or contractor, and even checking into a...
The study looked at diabetes communities on Facebook, with the main concern being promotional activity of non-FDA approved products. A study last year from Harvard with Brigham and Women's Hospital deemed social networks the "Wild West" when it...
Diabetes Although Tiger isn't the top golfer in the world, he still tops AOL's "Year End Hot Searches" list in the celebrity category. AOL released their list of top searches in the categories of health, celebrity, news, trends, shopping, and movies.
However, in the online world of social media communities, you're less important than the mom who's taken the time to share her experience of dealing with juvenile diabetes with her child with a community.
A presentation of trend data showing more people searching for "childhood obesity and diabetes" and it's relationship to that client's product might be more useful. Some believe that, while they may deliver subject matter expertise, specialty...
One of my favorite examples of the importance of word choice is "diabetic recipes" vs.diabetes recipes". Suppose your agency chooses "diabetes recipes" because it's what you had on the previous site. Marketers must understand that they can't take...
So if you search on diabetes, you will see the most common terms which are used in related journals when they write about diabetes. My interview of the week is with Grad Conn of Microsoft. In the interview we take a detailed look at the unique...
Even with a fairly straightforward query such as "diabetes", it is not clear what the user wants. There is a persistent belief out there by many that affiliate marketing is bad. The truth is that it's all in the packaging, and whether or not your...
pfizer The data are provided by Hitwise.
diabetes Yahoo! announced the addition of 3 new enhanced shortcuts designed to aid the consumer search experience. These enable users to refine their searches more rapidly, as the shortcuts help them understand the most common options...