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Device Fingerprinting

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  1. What is Mobile App Attribution & Why is it Important?

    Device Fingerprinting: Device fingerprinting pulls basic and not 100 percent unique information from a user's device headers, including IP address, to connect a user from click to app install. Device fingerprinting works by redirecting a user...

  2. Online Advertising: The End of Cookies?

    Device Fingerprinting: This method of tracking is quite different and doesn't require cookies at all -- rather it uses hundreds of data points it can grab from your machine, things such as the difference between the time on your machine in...