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  1. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    In this research the notion of the content stack focuses on the development of a whole new content marketing technology playing field with the creation and optimization of content "feeding the beast. With all eyes in our community on the...

  2. Adobe Adds Cloud-Based Mobile Services

    The new cloud-based mobile services provides a Mobile Services Software Development Kit (SDK) to help app developers integrate analytics collection into their apps. Hot on the heels of releasing six major features to Adobe Analytics, Adobe has...

  3. Linkable Asset Strategy: How to Pick & Prioritize Assets

    Here's a process for picking and prioritizing linkable asset development. Or should you push something close to sale, like a software trial or a product inquiry via form submit pop-up? But if you're only goal is links, you really aren't harnessing...

  4. Driving Consumer Insights With Mobile Analytics

    Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. Mobile App Development Strategy Increasingly, your audience is spending time...