Baidu falls short of expectations in Q1 2013 with $961M in revenue, $1.00 EPS as growth slows – The Next WebBaidu's net income was $328.9 million (up 8.5 percent year-over-year) as sales and marketing costs jump 77 percent and research and...
It lays the groundwork for the planning, research, creation, development, implementation, and measurement of everything that lives on your site. The editorial calendar decides high-level subject matter and development frequency of content you will...
Brands rely on SEOs to keep their design and development partners aligned to business results. SEO professionals are watching with a gleam in their eye as users move into a multi-device, multi-screen, and multi-context digital world.
Content has become so central for the online marketer that improving on their content development strategy is their number one goal in the next 12 months: To consistently and repeatedly create awesome content, brainstorming must receive greater...
Social works also in terms of user-generated content, and also in development of audience language. Yet, many people are still trying to figure out exactly how social plays into their search strategy.
If the site is still in development, then these elements are OK to have for testing layout and typography. In September 2012, it was reported that WordPress powers 1 in 6 websites. As someone who codes within WordPress on a daily basis, it's easy...
Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. Mobile App Development Strategy Increasingly, your audience is spending time...
We've been investing to have SMBs exposed, but the local search product is still under development and we want to make sure it's ready before it's front and center. And knowing our rate of development, this will advance quickly.
We have a few more changes in the works but they're not far enough along the development cycle to discuss at length. Best of the Web, a directory of all the content on the web, turns 19 on April 20. SEW spoke with BOTW president and founder Greg...
Developing apps require different skills than traditional website development. The world of mobile apps is foreign territory to most online marketers. Mobile app creation forces marketers to understand the limitations of different platforms...
It is obvious that their product development teams and their developers are actively working on Google Shopping and product listing apps, which is refreshing; because when it was free, the speed and the cycle of development of these new features...
An Enterprise-grade Software Platform: This robust, stable product is based on seven years of research and development; Unruly, a video technology company, today launched a real-time analytics dashboard that allows advertisers to gauge the social...
Meanwhile the focus will be on emerging media types where fraud is ahead of the development curve. Over the past week I've been reading articles about how display is riddled with fraud and costing advertisers $6 million a month.
After reviewing each of the five new Playbook Guides, it's clear that one size does not fit all when it comes to audience development. YouTube recently added five tailored Playbook Guides – for education, media companies, music, nonprofits, and...
Search is a huge investment in terms of development time and infrastructure costs. Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. Google has safer results than Bing, Yandex, and Blekko.
Regular development of useful, relevant, high-quality content. After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools:
Concept sketches can be instrumental when we communicate aspects of a web page to our design and development team. Do you need to communicate your ideas to them, but can't code yourself out of a paper bag or stay in the lines when coloring your...
The Orapup was the company’s first foray into crowd-funding, which enabled individuals to pledge money to support the development of the product. It was retold at SES San Francisco 2011. And it was retold again at SES Chicago 2011.
Blog and content development plans Or should it? Fashionista Marie picks up her favorite magazine, covering the top 10 hot trends for spring. The editors of StyleMag have been planning features for spring since attending New York Fashion Week the...
Involving the outreach team in strategy development for the projects it will be pitching makes sense because its members know what will work (they do this every day after all). It's a scary thought, knowing you're incapable of monitoring each and...
