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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Mobile advertising has reached a major turning point in India, not that it wasn't there ahead of Western countries. Russia, India, Brazil, and China all prove to be establishing a better base of mobile advertising due to the constant growth these...

  2. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    When you have customers in multiple countries, investing across multiple platforms that lead to the website as the authoritative destination for the brand makes even more sense. Reaching target audiences wherever they are in the social landscape is...

  3. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Although the United States app store market is the largest revenue opportunity, users from other countries can benefit from an app that supports their native language and country. Apple offers clear steps to help app developers internationalize and...

  4. 2012 London Olympics: How the World Was Searching

    However, when you break this number down by different regions and countries, you begin to get a better sense of where the search growth will come from in succeeding years. For this analysis, I used comScore’s qSearch tool, which is based on a 2...

  5. Google’s Matt Cutts Talks Infographics, Differentiation & More SEO Topics

    Another tactic used real people, often underpaid outsourced workers from developing countries, to change the structure of an article and trade out a percentage of words so you could call an article “unique.

  6. Undoing SEO Damage Caused by Global Reputation Management Disasters

    Make sure you have your native speakers in place in those markets and create an “objective system” that all countries can adopt. Once you recognize which countries are the trouble areas, it's time to build a plan and approach the issues head on.

  7. Some Googlers Don't Want Their Kids Using Google Products

    While Google executive Alan Eagle may "fundamentally reject the notion you need technology aids in grammar school," four plus years ago the company joined the One Laptop Per Child (OLPC) Foundation which sponsored giving laptops to children in...

  8. 'The Power of Google' Senate Hearing is Must Watch TV Today

    Senate they are also dealing with numerous antitrust issues in Europe and have court dates in numerous countries. That Google knows conversion numbers of successful advertisers cannot be denied, whether they use such information for developing...