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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    On average, 62 percent of organic searches now show different results depending on whether the search was performed on a desktop or smartphone, according to BrightEdge data. So, for example, if a site is ranked No.on a desktop, it would rank 3.5...

  2. SEO Basics: 8 Essentials When Optimizing Your Site

    In addition to optimizing for the desktop experience, make sure to focus on mobile and tablet optimization as well as other media. Communicate to the search engines your intentions so they can recommend your website for relevant searches.

  3. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    Contrast this with a separate mobile site which has a different URL and different HTML than its desktop counterpart, requiring Google to crawl and index multiple versions of the same site. It is only logical that mobile search will overtake desktop...

  4. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Suppose I perform my Black Rain Boots query on my mobile phone as opposed to my laptop or desktop. How a person searches can be just as telling as the query. Set up local searches to trigger social promotions that offer discount coupons for in...