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Designated Market Areas

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  1. How to Take Advantage of Google AdWords’ Improved Geotargeting

    Match U.S.metro targets to Nielsen Designated Market Area (DMA). Another great way to take advantage of geotargeting is to better leverage the market differences in performance. Got a business that only services specific areas?

  2. Which Markets Are the Biggest Users of Apple Products?

    Experian Simmons looked at consumers' propensity to own or use an iPod, iPhone or Mac computer by producing a ranking of the 206 Designated Market Areas® (DMAs) in the continental U.S. San Francisco-Oakland-San Jose, CA: With Silicon Valley and...

  3. Local Search Part 3: Google Gets Local With AdWords

    The US targeting matches the 210 "designated market areas" that are used to define television markets. Google Acquires Sprinks, Consolidates Contextual Ad Market. They may wish to target those seeking dentists in surrounding areas.

  4. Local Search Part 3: Google Gets Local With AdWords

    The US targeting matches the 210 "designated market areas" that are used to define television markets. They may wish to target those seeking dentists in surrounding areas. In my earlier parts of this series on local search, I covered Overture's new...

  5. Google Launches Local Search Targeting & Search Forum Spotlight

    The US targeting matches the 210 "designated market areas" that are used to define television markets. Google has rolled out a new Regional Targeting feature that lets advertisers have their AdWords ads appear in front of those searching from...

  6. The Search Engine Report November 5, 1997 - Number 12

    AltaVista searches for new market News.com, Sept.http://www.news.com/News/Item/0,4,14401,00.html Excite to Market Barnes & Noble on WebCrawler Computer News Daily, Sept.http://nytsyn.com/live/Latest_columns/258_091597_104207_31616.html

  7. The Search Engine Report October 6, 1997 - Number 11

    AltaVista searches for new market News.com, Sept.http://www.news.com/News/Item/0,4,14401,00.html Excite to Market Barnes & Noble on WebCrawler Computer News Daily, Sept.http://nytsyn.com/live/Latest_columns/258_091597_104207_31616.html