Here’s this year’s Google Pride logo from its worldwide logo design contest, which will be printed on shirts worn by Googlers as they march for the eighth year in the Pride Parade on June 30: Google is celebrating gay pride month in a big way.
For example, "web design company" has much more traffic but "web design agency" brings up a higher quality of businesses. They're the biggest descriptor of your business, your self-identifier, and you don't just use them in search.
Carefully crafted ad copy will, by design, discourage unqualified prospects from clicking. Years and years ago, when I was in graduate school, I read an article published in the Academy of Management Journal called "On the folly of rewarding A...
As we have seen above, you need good on-page SEO to rock in local search and a good mobile site or responsive design since a ton of your local searches will be on mobile devices. Before we dive into the thicket of what it takes to win in the space...
The study also found that the most popular service bundles include social media services (89 percent), followed by website services (86 percent) and design they want results. Digital marketing services are growing.
Google has raised its demand for a quality user experience, so it's no wonder responsive design is back on everyone's mind. Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent...
This is an especially tough one as the hacked area may be completely invisible to you, by design of the person who hacked you. Have you ever received a Google Webmaster email stating that your site was given a "manual spam penalty" for having "pure...
Beckman was recently talking to the CMO of a Fortune 500 company, and during an assessment of their online efforts found their strategies were all separated: they had one agency that ran PPC, another agency that ran SEO, a third agency that ran PR...
The firm hopes that this trial will help it learn how to improve its technology and balloon design. It may sound like a belated April Fool's joke, but it's not. Google plans to give Internet access to the entire world by sending network-enabled...
This video on The Basics of Motion Design from the University of the Arts in Bremen is simply superb and gives great insight into how you should be thinking about titles and movement. It's used in promotion, video ads, "how to" and explainer videos...
From a dev point of view this latest announcement seems to push brands further toward using responsive design to cater for mobile and tablet users as opposed to an m.subdomain or dynamic serving of content based on device.
Not only does the new design have a more consistent look and feel, but it should also go a long way to helping users visualize the settings for an account, property, and profile much easier. This is a very dramatic change from the previous design.
Earlier, for Pepsi in the early 1970s, Howard helped design the perfect diet Pepsi and specifically how much aspartame they needed. He says the way people are searching and interacting with technology is changing and it is causing a lot of things...
Jenkins went on to say that this is not responsive design, but actually one step past that. Design for Mobile now ‐ as time goes on, more and more people will be reading your messages on Mobile. The New Inbox: The Intersection of Email, Mobile and...
Because if you look at the history of sites that have done relatively well or businesses that are doing well now, you can take anywhere from Instagram to Path, even Twitter, there’s a cool app called YardSale, and what those guys try to do is they...
This seems obvious, but business owners tend to design websites that are appealing to them, rather than figuring out what is appealing to their customers. Additionally, emphasize credibility and improve your brand by utilizing a professional design.
There will be no 'quick fixes' or placeholder bandaids, only permanent, user-satisfaction focused design and development initiatives. Short term: Investigate responsive design. Google's Penguin update grabbed the majority of online marketing...
A consumer can now get a better sense of offers and pricing before even leaving a search; this is a course charted by Google design and more readily apparent with the newer paid Shopping results. What’s often highlighted are the dos and don’ts in...
She also won a $30,000 college scholarship (she plans to attend the Minneapolis College of Art and Design this coming fall), a Chromebook computer, and a $50,000 technology grant for her school. Today's Google Doodle may be the most moving logo...
How to Design Your Content Strategy Do you do SEO for a brand involved in a straight fight with another company? It's pretty common for brands to become fixated on one particular competitor; I've seen entire marketing strategies geared towards...
