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Demographics Demographic Targeting

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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    One item Google says has been missing from GA reporting is the ability to look at demographics of users in a variety of reports. Capturing data and the ability to analyze entire data sets based on demographics will be made available from any Google...

  2. Google AdWords for Video Launches with Improved Targeting on YouTube

    Last year, about 2 to 3 percent of the people who visited YouTube had YouTube accounts which meant that they were the only ones that YouTube could target by demographics," Jarboe said. Now, with the linking of Google and YouTube accounts, 5 to 10...