SEO News

Defined Wild West

  1. Mobile Ad Revenue Outlook: Local Search Leads the Way

    This is compared to the wild west atmosphere that is the current state of the mobile web. There's lots of nuance, but examples can include display ads within defined geofences, or search queries refined by GPS or geo-modifier.

  2. International Social Media Strategy: One Size Does Not Fit All

    While the social media space is becoming more defined every day, it's still the Wild West; especially when you look to take your strategy international. Many search experts will tell you that it was much more "fun" during the Wild West days because...

  3. Standards? We Don't Need No Stinkin' Standards!

    While some may still be singing "Don't Fence Me In," the pragmatic SEO realizes that the industry has long since moved past the Wild West mentality. The Wild West? As this is entirely unrealistic and unhelpful to relevancy, you'll likely never see...

  4. Does A Close By Any Other Name Sell As Sweet?

    The Wild West era of unsavory pop-up ads inundating a Web user may be behind us – assuming you have a good spam blocker – but the industry as a whole may not be as mature as many claim. However, it's important to note that each defined conversion...