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Default Encrypted Search

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  1. As Microsoft Moves to Encrypted Search, Webmasters Could Lose More Keyword Data

    Google made the switch back in September for encrypted search as default and since then people had been watching to see if Microsoft and Yahoo would follow suit, which they finally seem to be doing. Encrypted search is something that is gained a...

  2. Goodbye, Keyword Data: Google Moves Entirely to Secure Search

    As time rolled on, the conversion to encrypted search expanded globally to all signed-in users then even further to include default searching in Firefox Nearly two years after making one of the biggest changes to secure search that resulted in a...

  3. 7 Stages of “Do Not Track” Grief: A Survival Guide for Analysts & Online Marketers

    Many were predicting the end of SEO with Google’s infamous encrypted search decision last year, but SEO is still alive and kicking. There is little over a month to go until Microsoft releases Windows 8 along with their newest embedded Internet...

  4. Google Encrypted Search Going Global

    Encrypted search is available on Google’s local domains, but it’s not enabled by default. Encrypted search is expanding internationally for signed in Google users, Google announced yesterday. That means you can expect to find less search query data...

  5. How to Understand Your Google “Not Provided” Traffic

    Google’s Encrypted Search Data: A Cure for Vision Loss? Google Encrypted Search: 9 Key Points B2B Marketers Need to Know If you didn't notice the Search Engine Watch article from October 19, 2011 discussing Google's decision to encrypt the referrer...

  6. Google’s Encrypted Search Data: A Cure for Vision Loss?

    Back in the fall, Google made a landmark announcement: in an effort to provide greater security to users of Google products, they would by default encrypt search queries entered by any individual who is signed into their Google account.

  7. Biggest Search Events of 2011 & Predictions for 2012

    Users began to see "(not provided)" appearing in their Google Analytics data, indicating that the search had been encrypted and the keyword data was therefore not available. Between 6 and 10 percent of Google search users were expected to notice a...

  8. Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

    That said, this search engine change is significant and the news of Google encrypted search will eventually make its way to your marketing desk sooner than later. For more in-depth background, make sure to read Google’s announcement above and...

  9. Class Action Suit Targets Google for Revealing Users Search Queries

    To better protect searchers from third parties, Google launched an encrypted search option earlier this year. A federal lawsuit filed in California alleges that Google illegally shared the search queries of its users with third parties.

  10. Google Desktop Fears Overblown?

    First, you must check the "Search Gmail and my other computers using my Google Account" box (which is unchecked by default). By providing encrypted file transfer and providing various control options, Google has worked hard to strike an appropriate...