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  1. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Lamar Smith, its chief sponsor, vowing to bring it back for markup in February, just days after the White House released a statement that they would not support it. A Microsoft spokesperson explained their decision not to join the #StopSOPA...

  2. Top 10 Web Analytics Myths… Dispelled

    Should your company officially support IE6 for our next redesign? Sometimes key data is all your executives need to make a decision. Having worked in online marketing and web analytics for nearly a decade, I’ve heard it all when it comes to myths...

  3. Eggs and Baskets: How Second Life's Facebook Marketing Has Backfired

    While I support the use of Unicode, since I think people should be able to write their names out in languages that don't use western English characters, believe me when I say that there's an awful lot of people just messing with unicode in order...

  4. 4 SEO Recommendations for More Effective B2B Website Industry Sections

    In some cases, B2B marketers try to capture too broad of keyword terms, without enough content relevance to truly support such a target. However evaluating visitors and decision makers need to find pages first, and search engines are the most...

  5. Has Same-Sex Marriage Controversy Caused Google To Retreat From Open Gay Support?

    I'm disappointed in Google's decision today, but none of this is meant to demean the company's previous work in support of gay rights, which includes a 90-second contribution to the It Gets Better Project that was televised nationally last month...

  6. 4 Key Recommendations for B2B SEO in Industrial Markets

    It's encouraging to find reports such as Globalspec’s that support the need for search engine marketing within the B2B company. Fifty percent of key decision makers in industrial organizations will spend more time researching future projects for...

  7. Stopped Buying Links? Here are 3 Better Ways to Use That Budget

    JCPenney likely spent more money because they were actually buying links (and promoting the American Way), but Overstock.com also had to provide some additional support to their students that were exchanging links for discounts.