Kirk's birthplace and the death of Redshirts, to Kobayashi Maru and bad "Star Trek" props. Bing's search engine will let us go boldly where no man has gone before. In conjunction with the arrival of "Star Trek Into Darkness", Bing has added a...
In fact, they claimed that canonicalizing to the www version would inform the Internet that their domain no longer existed, which would cause disasters such as stopping their email from working, while also causing the death of several kittens...
My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with those topics – intent to content. When we talk landing pages, most online marketers think pay-per-click, where...
Google has introduced the Inactivity Account Manager to let users opt to delete their data upon their death. Not many of us like thinking about death - especially our own. The Inactivity Account Manager allows users to have their data deleted...
One example of this has been the death of long tail keywords. You can still set up campaigns and ad groups without a lot of knowledge or skill. Just follow the prompts, choose a couple of obvious keywords, and accept all the default settings.
A few months ago I wrote about the death of paid search and had to sustain the backlash of the paid search community through 38 comments and multiple “hate tweets. I actually enjoyed the discussions and learned quite a lot from some of them.
After Adams' death on May 11, 2001, fans observed Towel Day as a tribute to the author for the first time on May 25. Today's interactive Google Doodle featuring the famous words "DON'T PANIC" (in large, friendly letters on the cover) is in tribute...
MP: There are those who believe that television is a traditional medium with an impending death. The Internet didn’t kill TV! According to Mike Proulx, the Internet has become TV’s best friend. Proulx will be the opening keynote speaker at SES New...
He not only persevered through scathing racist taunts and death threats, his play and his behavior was under bitter scrutiny for much of his career. Celebrating what would have been his 94th birthday, Google in honoring Jackie Robinson with his own...
On the topic of case studies, ideally it should be one in which you were involved, rather than one that’s been done to death at other conferences. Once you’ve attended a few search and social conferences, you may realize that you could do as well...
The Death of Exact Match Anchor Text has been Wildly Exaggerated Link building has always been a risk:reward proposition. This continues to be true in 2013. What has changed over the years is the degree of risk associated with operating outside of...
The easy stuff has already been done, often to death. Contrary to the “predictions,” it wasn't the end of the world, just the end of Mayan content. To avoid having your company come up short on content, let's take a quick look at the history of web...
These events ranged from the death of the legendary singer Whitney Houston, Facebook's IPO, the London Olympics (and Gabby Douglas winning the gold medal), the U.S.election (and ultimately the re-election of President Obama), Hurricane Sandy, the...
Be part of the briefing of what happens to someone who must live on death row They want people to “Like” them on Facebook or follow them on Twitter. Brands want to socialize, share a laugh, hangout, join a Group and even have a conversation.
To quote Greg Boser again, "Chaos is good, complacency is the kiss of death" - and there's no way you can stand still in this game; everything changes so quickly. For example, following Michael Jackson's death in the early hours of the morning...
Only a small part was constructed shortly before his death in 1871. A Google Doodle today celebrates mathematician Ada Lovelace, widely known as the world’s first computer programmer, who was born on this date 197 years ago.
Second Warning: This deals with things that have already been beaten to death, dozens of times. In SEO circles, we're never lacking for buzzwords or the new, hot item. In fact, it can make your head spin just trying to keep up with whatever is...
Achievement Unlocked: Red Ring of Death T-shirt: XBOX XBOX owners all know what the red ring of death is and they know what it means to unlock achievements. Those of us that have lived through and survived the red ring of death have achieved...
All of these doomsday articles proclaiming the death of Twitter as a marketing channel miss a very simple point: the lack of conversions shown in analytics programs by people who came directly from Twitter doesn’t mean Twitter interactions with...
In addition to declarations of its untimely death every few weeks, algorithm changes following algorithm changes on top of algorithm updates on top of lists of anywhere from 25-75 monthly tweaks to Google search.
