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  1. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Once you've found low-quality content, you want to come up with a plan of action for how to deal with it. In fact, Google continues to dial up the importance of quality content and user engagement signals and is only ramping up the frequency of...

  2. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Big corporations bully smaller businesses all the time, but it's hard to believe that YouTube would risk angering its user base by blocking popular content in order to strong-arm a licensing deal. In response, the video search engine is flexing its...

  3. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    This is a big deal because mobile networks are configured to take 0.5 seconds per request. One thing that we know for sure when it comes to mobile SEO best practices: Google has made it clear that a bad mobile user experience will result in poor...