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  1. Twitter Launches Tailored Audiences Retargeting Product

    By late 2011, they'd a falling out and Twitter CEO Dick Costolo gave the first hint that their deal with Google was in peril (remember, this was after Google+ -- a social competitor – launched). Even then, there was speculation that Twitter blocked...

  2. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    Offer Extensions are Google’s latest attempt to get in on the deal space made popular by companies like Groupon and Living Social. Easy way to deal with deals: Doing a Groupon deal is notoriously risky for small businesses, often leading to crowds...

  3. Google Plans to Combine Mobile & Desktop Ads

    Another investor asked how Google would deal with the fact that in a mobile world, Google may not be the starting point for searchers in app-driven world. Our ads require they spend some effort to deal with mobile, in general,” he said of advertisers.

  4. Google Buys Frommer’s Travel Guides in Yet Another Contested Move as a Content Publisher

    Google actually tried to buy Yelp in 2009, though the deal didn’t go through. Just before Google announced the Frommer’s deal, Yelp was trading at over $26. Yelp aren’t the only ones unhappy about the Frommer’s deal.

  5. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    An aggressive election campaign hasn’t begun just yet, and as acting president, he receives a great deal of public consideration already. Compared to Obama, a great deal more requests are geared toward Romney as an individual rather than on his...

  6. Google’s Matt Cutts Talks Infographics, Differentiation & More SEO Topics

    Using the example of a pizza chain with 60 locations, Enge asked Cutts how a business owner should deal with populating all of these sites with unique content. Google would seek to detect that there is no real differentiation between these results...

  7. Will Yahoo Torch its Search Deal With Microsoft, Outsource Search to Google?

    Google and Yahoo struck their first search deal back in 2000, and powered Yahoo's search results until Yahoo went independent in 2004. This attracted the attention of the Department of Justice, and Google pulled out of the deal later that year over...